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Species Saviors Agency Mission Statement

The S.S.A (Species Saviors Agency)'s main goal is to prevent animals from suffering a lifetime of animal cruelty. Our method is to try to negotiate with our world's governments to shut down any zoo, shelter and/or sanctuary that treats their inhabitants poorly. Any living animal rescued will be taken to Species Saviors Sanctuary and will be released into their natural habitats once they are fully healthy and recovered. The S.S.A. also ensures that acts of poaching, killing, capturing, and abusing animals of any kind will be illegal. It is our mission that we make the world a better place for these innocent creatures to live in. 

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Mushrooms

Project 3

Mike Kammerling Article Response

What convicts can teach us about branding, an article by Mike Kammerling, shows an example of how good branding and good design can increase the value of a product. However, this type of branding was performed through criminal activity. Neil Stansfield of Northampton-shire was arrested for buying food from certain supermarkets, repackaged them as well-source organic produce, and selling them to food retailers. Most people found this as a shameful and manipulative act, which undermined the honest work of passionate food producers, while others saw it as an amusing method of branding increasing a product's value. Before his arrest, Stansfield made a name for himself and called his brand Swaddles Organic. Despite the controversy Stansfield's brand received, design agencies kept the packaging in their portfolios for they had great designs and showed that the produce he was selling was organic. What Stansfield did was dishonest, but showed what good branding was capable of. This article teaches us that the thing that sells a product is its perceived value. It also tells us that not only do labels on a packaging affect the price consumers are willing to pay for a product, but the taste of it. Most importantly, the article is an example of how a product's value can be increased by good branding and design, regardless of how it is performed.

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